The Jeddah-based coffee chain says it will focus on drive-thru and smaller format stores as it seeks further growth in Saudi Arabia and the MENA region
Saudi Arabian coffee chain Barn’s has announced international expansion plans and is targeting 1,000 stores globally by 2030.
Founded in 1992 by the Al Amjaad Group, Barn’s currently operates more than 430 stores across Saudi Arabia, making it the Kingdom’s second largest chain behind US-based Dunkin’. The Jeddah-based company is planning to focus on drive-thru stores and smaller format sites, with initial international expansion likely to target fellow Middle East and North African markets.
Speaking to Arab Franchise magazine, Al Amjaad Group CEO Mohamed Al-Zein also revealed that Barn’s would be planning to launch an initial public offering (IPO) this year, which would enable the public ‘to move from loyal customers to investors in the company’s success’. World Coffee Portal research shows the Middle Eastern branded coffee shop market comprises more than 8,870 outlets and is forecast to reach 11,840 stores by 2027.
Project Café Middle East 2023 identified Saudi Arabia as the region’s largest branded coffee shop market, expanding 18.5% in the 12 months ended November 2022 to reach 3,556 outlets.
Currently accounting for 40% of all stores in the Middle East and North Africa region, the Saudi Arabian branded coffee shop market is projected to exceed 5,350 outlets by 2027
